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The Influence of Color on Consumers 21 Aug 2013 | 02:29 am
In our recent conversations about creating or updating your website, we’ve discussed a little about the color scheme you use for your logo and branding. We’ve run across an interesting infographic tha...
Event: Marketing Mornings (session 1 of 3) 8 Aug 2013 | 07:48 pm
Atlanta Neighborhoods & their Online Networks: Where to Find Atlantans Online Presented by Mark Kooyman, Experience Discovery August 13th Schedule 7:00 – 7:30am Arrival & Breakfast 7:30 – 8:00...
What Is A VPN Server? How To Choose One For Your Business 5 Aug 2013 | 06:51 pm
Speed can make or break your business, and virtual private networks are one way to ensure your business doesn’t lose ground. As your business expands, it may grow to include multiple offices and locat...
Remarkable Content for Boring Businesses 24 Jul 2013 | 12:10 am
We’ve talked a lot about creating engaging content on your website, your blog, and throughout your social media messaging, but what if your industry and/or product is… well… boring? All businesses sh...
5 Ways to Make Your Business Postcard Marketing Effective 17 Jul 2013 | 05:24 pm
We write a good deal about marketing online. It’s what we do. But a good online strategy should go hand-in-hand with a good offline strategy. About 80 percent of business-to-business marketers think ...
Responsive Design is Responsible Design 9 Jul 2013 | 03:44 pm
This society is on the verge of becoming completely… as in 100%… mobile. Sales of smartphones and tablets have overtaken desktop sales. Mobile internet usage is expected to eclipse desktop usage as ea...
Personas: A Critical Element In Content Strategy 2 Jul 2013 | 05:28 pm
Screenwriters and novelists are not the only ones who can create imaginary characters. Business people can also get in on the fun. Personas are all the rage in marketing circles. They are fictional ch...
Get “Mocial” With Your Email List 26 Jun 2013 | 09:56 pm
Recently we’ve discussed the importance of incorporating newsletters into your marketing plans and how to make them great. Well, great newsletters need readers, right? But of course! If you’ve alre...
Make Your Website Mobile Compatible: Responsive Design 19 Jun 2013 | 10:42 pm
Do you know where your clients are? Although some of them may be walking by your shorefront or googling your services on their laptop, most of them are reaching into their pockets for their cellphones...
“Socialize” Your Email Marketing 14 May 2013 | 04:52 pm
Like chocolate colliding with peanut butter, great things happen when social links meet your email newsletter! Allowing your subscribers to share your emailed content via social sites with links wit...
