Zelst - zelst.co.uk
General Information:
Latest News:
UK Digital Ad Spend Grows in First Half of 2012 18 Oct 2012 | 01:24 pm
According to the recent advertising expenditure report from the Internet Advertising Bureau (IAB) UK, digital advertising spend across the internet and mobile phones has increased by 12.6% to £2.59b i...
The Long and Winding Search Query – Where Does It Lead? 15 Oct 2012 | 04:49 pm
There are many factors to take into account when analysing your website for search, from content and keywords to what people are actually typing into Google to find you. However, one element that has ...
Google’s Latest Update: EMD, Exact Match Domain or Disaster? 12 Oct 2012 | 08:31 pm
Google’s Matt Cutts recently announced Google’s latest algorithm update on his Twitter, saying it would aim to reduce “low quality” exact match web domains from creeping into the top search results.
Fraudulent Facebook Clicks – Bringing Bots to Justice 8 Oct 2012 | 04:17 pm
Online advertisers have always been weary of the nature of clicks generated from their online campaigns. Although, unlike Google, Facebook runs advertising on its own site, it doesn’t always guarantee...
Time Sensitive SEO Campaigns 24 May 2012 | 01:02 am
Although seasonal events such as Christmas only come round once a year, SEO campaigns need to be in full swing a long time before. In fact, when it comes to seasonal landing pages, they are something ...
Time Sensitive SEO Campaigns 23 May 2012 | 09:02 pm
Although seasonal events such as Christmas only come round once a year, SEO campaigns need to be in full swing a long time before. In fact, when it comes to seasonal landing pages, they are something ...
Do Organic Search Results Affect the Amount of Clicks on Paid Search Ads? 19 Apr 2012 | 09:11 pm
We often find our clients asking us why it it’s so important for their websites to rank for the same keywords in both organic and paid search ad results. Well, the answer is quite simple...
Do Organic Search Results Affect the Amount of Clicks on Paid Search Ads? 19 Apr 2012 | 05:11 pm
We often find our clients asking us why it it’s so important for their websites to rank for the same keywords in both organic and paid search ad results. Well, the answer is quite simple...
Search Engine Rivalry Between Microsoft’s Bing and Google 26 Mar 2012 | 10:25 pm
The battle between Google and Bing kicked off when Bing began powering Yahoo’s searches, accounting for almost a quarter of searches in the US alone. Google then fought back with the unveiling of Goog...
Search Engine Rivalry Between Microsoft’s Bing and Google 26 Mar 2012 | 06:25 pm
The battle between Google and Bing kicked off when Bing began powering Yahoo’s searches, accounting for almost a quarter of searches in the US alone. Google then fought back with the unveiling of Goog...