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Yahoo Beat Google in WHAT, Now? 26 Aug 2013 | 08:39 pm
A report released this week by comScore reported that Yahoo’s sites surpassed Google’s sites as the most visited Web properties in America for the month of July. A lot of news articles related to this...
Google Nudges Webmasters Into Schema.org 24 Aug 2013 | 02:13 am
The expansion of the Data Highlighter in Google Webmaster Tools suggests exactly what my PFX colleague mentioned in passing the other day: “obviously, webmasters are not adopting Schema.org rapidly en...
The Perpetuation of Stereotypes in Google Autocomplete: Should Google Be Held Accountable? 23 Aug 2013 | 10:32 pm
Over the summer, Google has received some renewed flack for the words that their Autocomplete feature fills into users’ search boxes. While the words that are predicted in the Autocomplete feature are...
Weekly Digital Digest 23 Aug 2013 | 06:56 pm
Highlighted below are some of this week’s emerging trends and insights. As trends emerge and change, you will see that the topics covered each week may also vary. United States Performics Authored ...
Performics Weekly Digital Digest 22 Aug 2013 | 02:47 am
Highlighted below are some of this week’s emerging trends and insights. As trends emerge and change, you will see that the topics covered each week may also vary. United States Performics Authored ...
Affiliate/Reseller Search Governance: Managing Overlap to Maximize Performance 16 Aug 2013 | 08:58 pm
CHALLENGE Brands that sell through partners quite often compete with their resellers/affiliates in paid search. This competition and leap-frog bidding can raise paid search cost-per-clicks (CPCs). ...
Weekly Digital Digest 16 Aug 2013 | 06:26 pm
The Performics Weekly Digital Digest provides a recap of this week’s latest digital news. The news covered each week may vary, due to new trends and hot topics continuously emerging. United States C...
Hispanics becoming more active on mobile 15 Aug 2013 | 09:22 pm
The Hispanic population is expected to be 16% of the U.S. population by 2050. With this significant increase, marketers need to find new and different strategies to reach their Hispanic audience. Ju...
Weekly Digital Digest 9 Aug 2013 | 06:28 pm
The Performics Weekly Digital Digest provides a recap of this week’s latest digital news. The news covered each week may vary, due to new trends and hot topics continuously emerging. United States C...
Performics attends the 2013 IAB Mexico Conference 5 Aug 2013 | 10:20 pm
Craig Greenfield, EVP, Global Managing Director and the Performics Mexico team attended the IAB conference in Mexico from July 31st – August 1st. Craig spoke at the conference on Performics’ current...
