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My favorite things I learned at PodCamp Western MA 5 3 Apr 2013 | 05:00 pm

PodCamp Western MA 5 was this past Saturday, and as always, it was wall-to-wall fun, excitement, learning, sharing, and laughs. It’s great to actually see in person so many of the people with whom I c...

Please follow me! - The wrong way to gain Facebook Page followers. 12 Dec 2012 | 06:30 pm

I am a LinkedIn Open Networker, meaning that anybody can send me a message. I recently received the following message from a stranger on LinkedIn: Hello.... I wanted to take a moment to ask you to hel...

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New Starbucks Logo, Rebrand ebagasan.wordpress.com 7 Jan 2011 | 10:04 am

Seattle based, international brand Starbucks just released the new logo and cup design.  I like it.  Read the article here.

FrontCube logo rebranding mohamedaslam.com 2 Feb 2011 | 05:04 pm

Finding a logo which is unique and at the same time having a special significance is not an easy task. During my freelancing days while studying at the university, I used “Web Live Studio” as my uniqu...

Rebranding lessons of hibu / yell.com basini.com 22 Jan 2013 | 01:44 am

Over the last couple of weeks yell.com has been rebranding as hibu. This is the latest example, in a very undistinguished line, of such rebranding failures. When the best a CEO can muster about his co...

LOGOS + REBRANDS | Bye, Bye Bay; Hello Hudson designkultur.wordpress.com 25 Mar 2013 | 12:50 am

\ Morgan’s was purchased in 1960 by the Hudson’s Bay Company … In 1964, the stores in Ontario were converted into the new name, the Bay. At that point, the previous Morgan’s logo was replaced with a n...

LOGOS + REBRANDS | Bye, Bye Bay; Hello Hudson designkultur.wordpress.com 25 Mar 2013 | 12:50 am

Morgan’s was purchased in 1960 by the Hudson’s Bay Company … In 1964, the stores in Ontario were converted into the new name, the Bay. At that point, the previous Morgan’s logo was replaced with a new...

JCP who? g2marketing.com 9 Jul 2013 | 09:08 pm

JC Penney’s rebranding failure has been all over the marketing and advertising news outlets, blogs and social media feeds leaving marketing and advertising professionals everywhere baffled and cringin...

Iconic Logos – How Brands Modernize Their Image by Revising Their Logos chalcedonydesign.com 31 Oct 2012 | 04:34 pm

Rebranding is a great way to give your company a new and fresh look. Many companies don’t realize that their dated logo can be harming their business. Unattractive and outdated logos can make consumer...

Custom admin design jojocms.org 26 Mar 2009 | 10:00 pm

Often we get asked by developers if they are allowed to replace the Jojo logo with their own logo, and whether there are any license issues with rebranding Jojo as their own product. Basically, rebra...

Horn Group Rebrands as HORN. A Digital Communications Group horngroup.com 7 May 2012 | 04:00 pm

New Logo and Website Reflect Growing Demand for Integrated Communications NEW YORK and SAN FRANCISCO, May 7, 2012 — Horn Group, Inc., founded 21 years ago as a PR tech boutique, today unveiled its ne...

Logo Design Tips ommune.com 10 Nov 2011 | 04:17 am

15 Logo Design Tips for the Real World While I have experienced both successes and failures as a designer, one thing is for sure, I have certainly learnt a lot along the way. To impart some of this k...

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