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How to stop the cats from howling 20 Aug 2013 | 09:20 pm
Last night there was a conversation going on on Twitter about how measurabiliy is key to good communications. I didn't totally agree.. I think defining a clear measurable goal is more "key" than ju...
Surprise, surprise... Engagement in the number one metric these days. 15 Aug 2013 | 08:27 pm
This is hardly new news from from my perspective, but once again, it's nice to have numbers to back you up... Engagement is the most frequently used metric to evaluate social media programs. I wonder ...
More pr measurement related news:
Affect’s Sandra Fathi Discusses PR Measurement Mistakes with Mark Ragan techaffect.com 8 Jun 2013 | 03:22 am
All PR professionals struggle with one question: how do you measure the impact of PR? PR can be a revenue center for any company if you develop PR programs with business goals in mind and know how to ...
Measurement on a Mission: Get the World to Implement Social Media and PR Measurement standards kdpaine.blogs.com 13 Aug 2013 | 07:05 pm
25 years ago, when I was just starting to explore the power and possibilities of measurement, I started a company who's mission was to help companies measure their public relations programs. 11 years...
The practical implementation of real PR measurement… mango-omc.com 6 Aug 2013 | 12:24 pm
A global public relations measurement survey done in March 2013 by US-based Ragan Communications and NASDAQ OMX showed an industry that was serious about tackling the problem of accurately measuring t...
The PR Agency Of The Future – measurement and data! intelligentmeasurement.wordpress.com 9 Jul 2013 | 03:41 pm
Paul Holmes of the Holmes Report has written a very interesting article on what he sees as key to the future of the PR agency. For those interested in PR measurement, what is reassuring is the focus ...
Advertisers still obsessed with click-throughs -- ZDNet purpleclick.com 28 Oct 2011 | 04:27 pm
The onus is on the advertiser to select a manageable range of appropriate metrics that will most accurately measure the achievements of the campaigns against the goals they have set, he added. Leonar...
What Do You Really Want? thekirkreport.com 24 Aug 2011 | 11:53 am
I frequently share inspirational quotes with my membership and one of my favorites has to be this: “First, you decide what you want specifically; and second, you decide if you’re willing to pay the pr...
Save up to 30% – Buddyvents & Mapology Winter Sales shabushabu-webdesign.com 29 Jan 2011 | 08:05 am
Get your copy of Buddyvents AND Mapology with a huge discount of up to 30% for a limited time only! Please find below the details to our Winter Sales 2011 offer: SAVE 30% compared to the original pr...
MarkDvl su Google+ markdvl.com 24 Jul 2011 | 10:30 pm
Da oggi potrete Mark Dvl anche su Google+, il nuovo Social Network realizzato dalla grande G e nato per contrastare Facebook introducendo tante novità davvero interessanti. Al momento Google+ è un pr...
Spre litt kjærlighet hjemmemamma.com 27 Jul 2011 | 06:58 am
22 juli 2011 blir en dag vi vil aldri glemme, det er en dag som har satt sine spor i envher nordmann og resten av verdens befolkning, men det er ikke det jeg skal skrive om nå, jeg skal prøve etter be...
Career In Public Relations Part-II losangelespublicrelations.com 24 Apr 2010 | 01:49 pm
PR Agencies A PR agency in structure resembles an ad agency. It has client servicing, media, and research departments. Another important area of work in this field is to create public identity or an...
