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Heart Heroes – #GivingTuesday 27 Aug 2013 | 03:00 pm
There is no sadder sight in the world than a sick child. That is why when I heard about the simple, yet amazing, work that Heart Heroes does I instantly knew I’d be profiling them here. Heart Heroes, ...
How To Make Your Business A Viral Sensation 26 Aug 2013 | 03:00 pm
Can you create “viral?” For a few years after the business demand to “make me a viral video,” became part of the marketing nomenclature between clients and agencies, many of us corrected the assumptio...
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Explore Lake District – 5000 plus Facebook followers explorelakedistrict.co.uk 7 Mar 2012 | 04:59 am
Explore Lake District in 4 weeks has gained 5000 plus facebook followers embracing social media to gain visitors for its advertising clients. Through social media Explore Lake District has opened up n...
Social Media: Who do you trust? indyzign.com 24 Sep 2012 | 06:39 pm
I came across a great article by Nichole Kelly at the Social Media Explorer called “How data hype is destroying your Social Media ROI”.
DN foi marca do mês nas redes sociais marktest.com 12 Jun 2013 | 10:06 pm
Entre as marcas analisadas pelo serviço Social Media Explorer do Grupo Marktest, no mês de Maio, o Diário de Notícias foi a que registou o maior número de menções.
Turning One Bad Customer Experience into a Good One – a Cautionary Tale about Chicken and Customer Loyalty vengadigital.co.uk 15 Aug 2013 | 08:42 pm
Yesterday I read a great post by Nichole Kelly of Social Media Explorer. It’s called ‘One Bad Experience Can Ruin a Lifetime of Loyalty’, and it got me thinking, can it? Nichole tells of how she lost...
5 Key Elements of Viral Content intersectionconsulting.com 17 Jun 2013 | 11:29 pm
This post was originally published on Social Media Explorer The goal of every content marketer is to have his/her information shared across digital channels by their audiences. This is often easier sa...
8 Step Social Media Strategy intersectionconsulting.com 22 Apr 2013 | 01:00 pm
This post was originally published on Social Media Explorer Although social media continues to thread its way into the fibre of more and more organizations, my experience is that many small to mid-siz...
Social Media Transparency intersectionconsulting.com 4 Feb 2013 | 04:00 pm
Originally posted on Social Media Explorer The idea of business transparency is not a new one but social media dynamics may be forcing organizations to take another look at how openly they communicate...
Social Media Workflow intersectionconsulting.com 3 Jan 2013 | 06:00 pm
Originally posted on Social Media Explorer News flash – there are costs associated with social media. It’s well established that social media technologies – the applications, networks and platforms th...
The Economics of Bad Influencer Outreach intersectionconsulting.com 15 Nov 2012 | 12:53 am
Originally posted on Social Media Explorer. I received an email pitch recently that prompted me to question the economics of lazy outreach. Is there risk to the bottom line for organization’s that cut...
Social Business Design intersectionconsulting.com 1 Oct 2012 | 06:00 pm
Originally posted on Social Media Explorer I am fascinated by the evolving thought leadership around the subject of social business. I believe in the idea that organizations adopting the use of social...
