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11 Marketing Lessons to be Learned from Driving 2 Jul 2013 | 02:20 am
11 Marketing Lessons to be Learned from Driving from Ambal Balakrishnan
Content Marketing Tools Series #10 Prezi 14 Jan 2013 | 08:30 pm
About Prezi One of the greatest innovations in education was the blackboard. For the first time in history, teachers could present their lessons visually and engage students to participate in the con...
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ROI Metrics vs. How You Feel doubleplus.com 14 Jul 2011 | 04:13 am
Which is a Better measurement for Success in Today’s Online World? Mark Twain was famed for many things, but the one phrase of his I like the best always has been, “there are lies, damn lies and then...
Going for global metrics, comScore dismisses clicks thoughtgadgets.com 17 Feb 2013 | 05:19 pm
ComScore recently published a manifesto that would have you believe popular digital advertising metrics such as click-through rates, or clicks themselves, don't matter anymore. Before we evaluate whet...
Thinking about Digital Marketing Metrics ddb.com 29 Nov 2012 | 02:05 am
Yahoo! Advertising Blog gathered some of our advertising agency friends around the virtual water cooler to hear their responses to one burning question. They asked us "What's the latest thinking on di...
ADE Helena Digital Scales, White digitalkitchenscalesuk.co.uk 27 May 2012 | 07:24 am
Helena Digital Scales WhiteSlim brushed stainless steel insert which is polished to resist finger marks. Metric & imperial dry weights and liquid volumes. Zero/tare function.Dimensions:Height: 16cm / ...
Weekend Open Thread albertabubble.blogspot.com 7 Nov 2009 | 03:17 am
Officially double digit unemployment in the USA. Too bad, the unofficial or the other official metrics of unemployment are much higher. Canada is not doing so badly at a mere 8.6%. But what's this, s...
Research on the Changing Mission of Marketing Data datadrivesmedia.com 12 Jun 2010 | 01:42 am
Direct and digital marketers drive campaign performance by leveraging data to improve the targeting precision, personalization, and the ROI of their marketing efforts. But the data landscape is changi...
MediaMind and Encore Partner to Deliver Integrated Attribution blog.spurinteractive.com 8 Mar 2012 | 04:39 am
MediaMind announced today its partnership with Encore Media Metrics to help marketers understand Attribution credit across digital campaigns. The integration between the MediaMind platform and Encore ...
Mahesh Murthy of Pinstorm talks about Online Branding watshow.com 11 Jun 2010 | 09:14 pm
We caught up with Mahesh Murthy of Pinstorm at the Digital Media Conclave and spoke to him about Online branding vs ROI and more.
Crónica de la última Tertulia Digital (24 noviembre, Palau Robert) tertuliadigitalnews.wordpress.com 30 Nov 2011 | 10:21 am
Phillip Furst Primero diremos que ROI significa Return On Investment y que es una especie de medición que evalúa la eficiencia de una inversión o compara la eficiencia en un número de diferentes inve...
“Por supuesto hay ROI, si no no se estaría invirtiendo en digital” , Philipp Fürst tertuliadigitalnews.wordpress.com 16 Nov 2011 | 12:00 am
“Por supuesto hay ROI, si no no se estaría invirtiendo en digital” declaraciones de Philipp Fürst Director General Zenithmedia Barcelona en la video entrevista sobre la proóxima Tertulia Digital del 2...